PRPL insider transaction filings
Purple Innovation, Inc. — 42 most recent Form 4 filings from SEC EDGAR, normalized by FilingPulse. Latest filing: 2026-05-06. Screen PRPL transaction legs live →
| Filed | Form | Insider | Reported transactions | Source |
|---|---|---|---|---|
| 2026-05-06 | 4 | Lucian Robert Gerard — Chief Financial Officer | Purchase (P): 60,000 @ $0.49 | EDGAR |
| 2026-04-02 | 4 | Ulrich George Turner — Principal Accounting Officer | Option exercise (M): 6,576 · Option exercise (M): 6,576 (derivative) @ $0 | EDGAR |
| 2026-04-02 | 4 | KERBY JEFFERY SCOTT — Chief of Owned Retail | Option exercise (M): 13,585 · Tax withholding (F): 3,920 @ $0.66 · Option exercise (M): 13,585 (derivative) @ $0 | EDGAR |
| 2026-04-02 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Option exercise (M): 21,101 · Option exercise (M): 21,101 (derivative) @ $0 | EDGAR |
| 2026-04-02 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Option exercise (M): 16,881 · Option exercise (M): 16,881 (derivative) @ $0 | EDGAR |
| 2026-04-02 | 4 | DeMartini Robert — Chief Executive Officer, Director | Option exercise (M): 80,386 · Tax withholding (F): 23,192 @ $0.66 · Option exercise (M): 80,386 (derivative) @ $0 | EDGAR |
| 2026-04-02 | 4 | Vogensen Todd E. — Chief Financial Officer | Option exercise (M): 24,116 · Tax withholding (F): 7,079 @ $0.66 · Option exercise (M): 24,116 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Option exercise (M): 14,097 · Option exercise (M): 14,097 (derivative) @ $0 · Disposition to issuer (D): 78,539 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | DeMartini Robert — Chief Executive Officer, Director | Option exercise (M): 56,529 · Tax withholding (F): 16,309 @ $0.71 · Option exercise (M): 56,529 (derivative) @ $0 · Option exercise (M): 314,943 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | KERBY JEFFERY SCOTT — Chief of Owned Retail | Option exercise (M): 9,186 · Tax withholding (F): 2,651 @ $0.71 · Option exercise (M): 9,186 (derivative) @ $0 · Disposition to issuer (D): 51,178 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | Ulrich George Turner — Principal Accounting Officer | Option exercise (M): 6,292 · Option exercise (M): 6,292 (derivative) @ $0 · Disposition to issuer (D): 18,875 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Option exercise (M): 11,235 · Option exercise (M): 11,235 (derivative) @ $0 · Option exercise (M): 62,595 (derivative) @ $0 | EDGAR |
| 2026-03-17 | 4 | Vogensen Todd E. — Chief Financial Officer | Option exercise (M): 43,210 · Tax withholding (F): 12,683 @ $0.71 · Option exercise (M): 43,210 (derivative) @ $0 | EDGAR |
| 2025-06-06 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Option exercise (M): 12,572 · Option exercise (M): 12,572 (derivative) @ $0 · Disposition to issuer (D): 70,043 (derivative) @ $0 | EDGAR |
| 2025-05-12 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Option exercise (M): 9,827 · Option exercise (M): 9,827 (derivative) @ $0 · Disposition to issuer (D): 54,749 (derivative) @ $0 | EDGAR |
| 2025-05-06 | 4 | Coliseum Capital Management, LLC — Director, 10% owner Coliseum Capital, LLC — Director, 10% owner COLISEUM CAPITAL PARTNERS, L.P. — Director, 10% owner Coliseum Capital Co-Invest III, L.P. — Director, 10% owner Gray Adam — Director, 10% owner Shackelton Christopher S — Director, 10% owner | Grant/award (A): 6,557,377 (derivative) | EDGAR |
| 2025-04-02 | 4 | Ulrich George Turner — Principal Accounting Officer | Option exercise (M): 6,576 · Tax withholding (F): 2,249 @ $0.76 · Option exercise (M): 6,576 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | Roddy Jack — Chief People Officer | Option exercise (M): 16,881 · Option exercise (M): 16,881 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Option exercise (M): 21,101 · Option exercise (M): 21,101 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Option exercise (M): 16,881 · Option exercise (M): 16,881 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | DeMartini Robert — Chief Executive Officer, Director | Option exercise (M): 80,386 · Tax withholding (F): 23,232 @ $0.76 · Option exercise (M): 80,386 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | KERBY JEFFERY SCOTT — Chief of Owned Retail | Option exercise (M): 13,585 · Tax withholding (F): 4,647 @ $0.76 · Option exercise (M): 13,585 (derivative) @ $0 | EDGAR |
| 2025-04-02 | 4 | Vogensen Todd E. — Chief Financial Officer | Option exercise (M): 24,116 · Tax withholding (F): 6,970 @ $0.76 · Option exercise (M): 24,116 (derivative) @ $0 | EDGAR |
| 2025-03-26 | 4 | DeMartini Robert — Chief Executive Officer, Director | Option exercise (M): 166,667 · Tax withholding (F): 48,167 @ $0.79 · Option exercise (M): 166,667 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | McDermott Tricia — Chief Legal Officer | Option exercise (M): 36,008 · Tax withholding (F): 10,176 @ $0.90 · Option exercise (M): 36,008 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | KERBY JEFFERY SCOTT — Chief of Owned Retail | Option exercise (M): 9,186 · Tax withholding (F): 3,142 @ $0.90 · Option exercise (M): 9,186 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | DeMartini Robert — Chief Executive Officer, Director | Option exercise (M): 56,528 · Tax withholding (F): 16,337 @ $0.90 · Option exercise (M): 56,258 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | Ulrich George Turner — Principal Accounting Officer | Option exercise (M): 4,253 · Tax withholding (F): 1,455 @ $0.90 · Option exercise (M): 6,292 · Tax withholding (F): 2,152 @ $0.90 · Option exercise (M): 4,253 (derivative) @ $0 · Option exercise (M): 6,292 (derivative) @ $0 · +1 more | EDGAR |
| 2025-03-18 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Option exercise (M): 14,097 · Option exercise (M): 14,097 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Option exercise (M): 11,235 · Option exercise (M): 11,235 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | Roddy Jack — Chief People Officer | Option exercise (M): 10,666 · Option exercise (M): 11,499 · Option exercise (M): 10,666 (derivative) @ $0 · Option exercise (M): 11,499 (derivative) @ $0 · Disposition to issuer (D): 42,090 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4/A | HAYNOR ERIC SCOTT — Chief Operating Officer | Grant/award (A): 350,000 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4/A | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Grant/award (A): 175,000 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4/A | Roddy Jack — Chief People Officer | Grant/award (A): 175,000 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4 | Vogensen Todd E. — Chief Financial Officer | Option exercise (M): 43,210 · Tax withholding (F): 12,488 @ $0.90 · Option exercise (M): 43,210 (derivative) @ $0 | EDGAR |
| 2025-03-18 | 4/A | Vogensen Todd E. — Chief Financial Officer | Grant/award (A): 450,000 (derivative) @ $0 | EDGAR |
| 2025-03-14 | 4 | HAYNOR ERIC SCOTT — Chief Operating Officer | Grant/award (A): 350,000 (derivative) @ $0 | EDGAR |
| 2025-03-14 | 4 | HUTCHINGS JEFFREY LAYNE — Chief Innovation Officer | Grant/award (A): 175,000 (derivative) @ $0 | EDGAR |
| 2025-03-14 | 4 | Roddy Jack — Chief People Officer | Grant/award (A): 175,000 (derivative) @ $0 | EDGAR |
| 2025-03-14 | 4 | Vogensen Todd E. — Chief Financial Officer | Grant/award (A): 450,000 (derivative) @ $0 | EDGAR |
| 2025-03-13 | 4 | Coliseum Capital Management, LLC — Director, 10% owner Coliseum Capital, LLC — Director, 10% owner COLISEUM CAPITAL PARTNERS, L.P. — Director, 10% owner Coliseum Capital Co-Invest III, L.P. — Director, 10% owner Gray Adam — Director, 10% owner Shackelton Christopher S — Director, 10% owner | Grant/award (A): 6,229,508 (derivative) | EDGAR |
| 2025-02-03 | 4 | Peterson Douglas Scott — Director | Gift (G): 31,765 @ $0 · Gift (G): 31,765 @ $0 · Other (J): 23,028 @ $0 · Gift (G): 23,028 @ $0 · Gift (G): 23,028 @ $0 | EDGAR |
Recent 8-K events — Purple Innovation, Inc.
| Filed | Form | Items reported | Source |
|---|---|---|---|
| 2026-08-10 | 8-K | 2.02 — Results of Operations and Financial Condition 9.01 — Financial Statements and Exhibits | EDGAR |
| 2026-07-22 | 8-K | 3.01 — Notice of Delisting or Failure to Satisfy a Continued Listing Rule or Standard; Transfer of Listing | EDGAR |
| 2026-07-16 | 8-K | 3.03 — Material Modification to Rights of Security Holders 5.03 — Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year 9.01 — Financial Statements and Exhibits | EDGAR |
| 2026-07-07 | 8-K | 5.02 — Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers 5.07 — Submission of Matters to a Vote of Security Holders 9.01 — Financial Statements and Exhibits | EDGAR |
| 2026-06-10 | 8-K | 5.07 — Submission of Matters to a Vote of Security Holders 9.01 — Financial Statements and Exhibits | EDGAR |
| 2026-06-05 | 8-K | 5.02 — Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers | EDGAR |
| 2026-05-11 | 8-K | 3.01 — Notice of Delisting or Failure to Satisfy a Continued Listing Rule or Standard; Transfer of Listing | EDGAR |
| 2026-04-28 | 8-K | 2.02 — Results of Operations and Financial Condition 5.02 — Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers 7.01 — Regulation FD Disclosure 9.01 — Financial Statements and Exhibits | EDGAR |
| 2026-03-31 | 8-K | 1.01 — Entry into a Material Definitive Agreement 2.02 — Results of Operations and Financial Condition 2.03 — Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement of a Registrant 9.01 — Financial Statements and Exhibits | EDGAR |
| 2025-11-06 | 8-K | 3.01 — Notice of Delisting or Failure to Satisfy a Continued Listing Rule or Standard; Transfer of Listing | EDGAR |
Need this as JSON?
GET https://api.filingpulse.io/v1/insider-trades?ticker=PRPL returns every filing on this page — normalized, with footnotes and derivative legs — and webhooks push new ones to you in seconds. API docs →